Live Nation, the company behind such music festivals as Download, Rock In Rio, Governors Ball Music Festival and more, has pledged to have all its festivals completely plastic-free by 2021. As an extension, Live Nation will also ban all single-use plastics from their venues by 2030.
Michael Rapino, president of Live Nation Entertainment, said the choice stems from the growing global warming issue and a sense of responsibility.
"Hosting over 35,000 concerts and festivals each year, Live Nation has the opportunity and responsibility to provide our artists and fans with a live music experience that protects our planet. The adverse effects of climate change are undeniable, and we want to use our place on the world stage to be part of the solution. Together our concerts, venues, festivals, and offices around the world are setting new sustainability standards for live events."
Live Nation has also laid out an environmentally-friendly charter called Green Nation, which addresses some of the following goals for the company.
– Deliver a 50% reduction in scope 1 and 2 greenhouse gas emissions by 2030
– End sale of single-use plastics at all owned and operated venues and events by 2021
– Work to reduce or eliminate the use of fossil fuels where possible and pursue a low-carbon economy by sourcing renewable energy
– Aim for our offices, venues and events to be zero waste to landfill and achieve a 50% (or higher) material recovery rate by 2030
– Work with partners and sponsors toward shared sustainability goals
– Transparently track, measure, and share adherence to our charter
The entire charter can be viewed here.
[via NME]