The overall winner of this year's April Fools Day so far is the Metal Archive conversion of all band photos to cats, but if we're giving an award to best corporate attempt at a April Fools gag, that award goes to the band 311 and the grocery store chain 7-Eleven.
Straight out of a stoner's fantasy, the two swapped Twitter accounts this morning, rather low key, by each announcing a profile-pic update.
There are even memes:
Meanwhile on the 311 page…
I much-prefer these gags to lying to your audience, so good job to the 7-Eleven social media teams.
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